The wolfberry in Jinghe County of Xinjiang has a long-standing reputation

Xinjiang wolfberry

The wolfberry in Jinghe County of Xinjiang has a long-standing reputation. In the early winter season, the warehouses of the local wolfberry deep-processing enterprise are full of this red and bright fruit, and all the production lines are running at full capacity to step up production.

Nowadays, the wolfberry products in this small frontier county not only go out of the mountains and enter the national market, but also are exported to all parts of the world, realizing export and foreign exchange.

Xinjiang wolfberry

Jinghe County, located in the northern border of Xinjiang, has many mountains and rivers, suitable for the growth of wolfberry.

In the past few years, local farmers have been “going alone” and planting goji berries scatteredly. The degree of industrialization is low, and the profit model of fruit farmers has remained at the stage of selling dried fruits for a long time. “In the past, a few acres of wolfberry were sold at the village entrance market after a good harvest, and the annual income was only about 10,000 yuan.” said fruit farmer Zhang.

Xinjiang wolfberry

How to make the wolfberry industry stronger and bigger? “Exquisite work” is the first step.

In recent years, Jinghe County has issued a series of supporting policies, starting from the aspects of breeding, disease prevention and control, and supporting cultivation to promote large-scale and standardized planting of wolfberry.

Director Zhao of the Goji Industry Development Center of Jinghe County said: “Gradually transforming from household planting to large-scale operation and mechanized planting, Jinghe County is building a high-standard green medlar planting model.”

In 2020, the planting area of ​​wolfberry in Jinghe County will reach 134,000 mu, and more than 10 million seedlings will be bred annually.

Fruit farmer Zhang said that after farmers joined the professional cooperatives, they implemented scientific and intensive planting of wolfberry, “the benefits have increased significantly, and the annual income is now more than 100,000 yuan.”

With the “quality advantage”, the “brand advantage” needs to be strengthened.

Director Zhao said: “Only by building a green organic brand and taking a high-end product line can Jinghe wolfberry maintain its competitive edge in the market.”

In order to enhance the competitiveness of local wolfberry, Jinghe County actively introduced more than 10 wolfberry deep processing enterprises, supported more than 200 various online sales platforms, and developed more than 20 products such as wolfberry beer, puree, enzymes, and capsules.

In Jinghe County, after several years of hard work, the company has developed wolfberry juice, wolfberry beer and other beverages and series of health products, and the added value of wolfberry has been continuously increasing.

With the product quality guaranteed, going abroad is no longer a dream.

In recent years, the export share of wolfberry products in Jinghe County has continued to rise. According to statistics from the agricultural department of Jinghe County, since the beginning of this year, the county has exported more than 4,500 tons of dried wolfberry fruits and their products to more than 20 countries and regions including the United States, Canada, Singapore, and Japan, earning US$14,772,200 in foreign exchange.

goji (Red medlar) is sweet in taste and calm in nature. It returns to the liver and kidney meridian. It has the effect of nourishing the liver and kidney and benefiting savvy. Chrysanthemum has bitter and sweet taste, slightly cold in nature, and returns to the lungs and liver meridian. It has the effects of dispelling wind and clearing heat, calming the liver and improving eyesight, clearing heat and detoxification. Chinese wolfberry chrysanthemum tea has the effect of clearing the liver and improving eyesight, and can relieve the problems of dry eyes and visual fatigue.

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